Our Story

2020 was a year that united us all universally and a time that none of us will ever forget. 2020 was also the year that HomeLife had marked to focus on our rebranding initiative. 

When most companies would have hit pause and stayed the course of what was tried and true, Andrew Cimerman led the executive team and dove headfirst into the rebrand.  HomeLife has initiated a top-to-bottom redesign of the brand and a modernization of the brand from digital expressions to a new Corporate Head Office. No stone was left unturned: to capture the essence of the brand and propel HomeLife forward HomeLife has re-imagined, examined and retrofitted every inch of the HomeLife brand to ensure we are developing a finely curated, Five Star Higher Standards experience for our valued and honoured Network. 

What's our approach to marketing? It’s simple. Provide our Network with 5 Star, Higher Standards Support. After all, we are developing and supporting the best Five Star Agents & Brokers in real estate.

That is why we’ve built a platform to empower our Network members to become top producers and industry leaders. The HomeLife Dashboard, our exclusive marketing center, is a dynamic hub of cutting-edge marketing, training & educational resources, connecting our Network members with virtual access to industry-leading marketing support, innovative technology, HomeLife University’s education and certificate programs, in-depth tech training, and more.